武夷学院学报

频频出现的新闻反转现象是新闻生产与传播在融媒体时代呈现出的新特点，也呈现出媒体融合时代下新闻报道的复杂性和多样性。它损害的是新闻媒体的公信力，破坏的是新闻传播环境，也对社会造成不良影响。新闻反转现象以一种不完美的姿态提醒新闻报道者重新审视新闻报道和真相之间的内在联系，不断改进、完善新闻内容的生产方式，合理利用媒体新技术满足受众对真实的需求，守好传播主阵地，维护好新闻媒体的公信力。

The frequent news reversal phenomenon is a new feature of news production and communication in the era of media integration, and also shows the complexity and diversity of news reports in the era of media integration. It damages the credibility of the news media, destroys the news communication environment, and has a negative impact on society. The phenomenon of news reversal, in an imperfect manner, reminds news reporters that they need to re-examine the internal relationship between news reports and the truth, constantly improve and enhance the production mode of news content, rationally use new media technologies to meet the audience's real needs, keep the main position of communication, and maintain the credibility of the news media.